We invite you to participate in the first seminar, which will introduce you to the preclinical GLP Center of the Institute and the first module of the training “Effective Communication in the Medical and Pharmaceutical Communities. Keys to effective communication ”, which will be an immersion in the communication direction, including using an aerodynamic simulator as a presentation model for developing communication barriers.
The workshop program will include:
July 29, 2019. Day I .
- Greetings from the Director of the Federal State Budgetary Institution of Information Technologies of the Russian Federal Medical and Biological Agency, Ivanov MB
- Greetings from the Director of the Pharmaceutical and Biomedical Cluster Union, Chairman of the Board of the Association of Pharmaceutical Manufacturers of the Eurasian Economic Union Chagin D.A.
- Presentation: “Good laboratory practice as a project for the implementation of export activities on the basis of the Federal State Budgetary Institution of Technology of the Federal Medical and Biological Agency of Russia”
- Presentation of the trainer A. Plessovskikh
The first element of the training: “Theory and Practice of Communication”
Within the framework of the first day, the training participants will learn the basics of communication theory and learn practical mechanisms for building communication: how to check information for authenticity, how to analyze the situation in the communication process, how to identify the interlocutor by gestures and non-verbal communication. Also, the first day of the training will be devoted to the study of communication barriers: for example, the training participants will attend a lesson on the Flyarena aerodynamic simulator, which is one of the most effective ways to remove communication blocks.
July 30, 2019. Day II .
Presentation visit to the Preclinical Research Test Center: “Standards GLP OECD in action ”
Second element of the training: “Keys to effective communication”
On the second day of the training, participants will go through all stages of the communication process: from preparation to the direct process and analysis of communication results; learn the success factors of effective communication; in practice, they will work out methods of establishing contact, active listening, and conviction in communication.
July 31, 2019. Day III .
Presentation: “Archiving preclinical research data as required GLP OECD </ em > based on the Federal State Budgetary Institution of Information Technologies of the Federal Medical and Biological Agency of Russia ”
The third element of the training “Preparing for a public speech: the secrets of a successful pitch and an interesting presentation”
On the third day, the training participants will learn how to prepare interesting presentations in a short time; reveal secrets and work out skills of successful performance in public space.
August 1, 2019. Day IV .
Presentation: “Equipment for conducting research according to standards GLP OECD “(as agreed)
The fourth element of the training in Communication in the Professional Community
The last day of the training will be devoted to building communications in the professional community: effective communication with regulators, the media, patient and medical communities.
Business coach, general director of the inter-industry association FARMPROBEG
Help about the trainer. Graduated with honors from Novosibirsk State Technical University with a degree in Public Relations. He has over fifteen years of experience in the media and communications.
In 2006, within the framework of the Novosibirsk city website, the NHS (which later became an asset of the Hearst Shkulev Media media holding) was engaged in the development of the Internet resource and advertising on its sites. In 2008, she moved to the ANKOR personnel holding, where she grew up to be the head of the marketing department for Russia with relocation to Moscow (2012) and the manager for marketing communications (2015). In 2017, she came to the Federal State Institution “State Institute of Medicines and Good Practices” of the Ministry of Industry and Trade of Russia as the head of the external communications department. In 2019, she headed the inter-industry association PHARMPROBEG, whose main mission is to attract public attention and popularize key ideas for the development of national health goals.
To participate in the seminar, you must fill out a preliminary application for participation at the link: https://pharmprobeg.ru/effektivnaya-kommunikatsiya-v-farmatsevticheskom-i-meditsinskom-soobshhestvah-klyuchi-k-effektivnomu-obshheniyu/ , as well as receive confirmation from the organizers.
Dates of the workshop: July 29 – August 1, 2019
Address: St. Petersburg, ul. Ankylosing spondylitis, 1
Cost of participation in the seminar: 25 & nbsp; 000 rubles if paid before July 15, 2019, 30 & nbsp; 000 rubles after July 15, 2019. The cost of the seminar includes: Communication with leading GLP specialists, visiting the center for preclinical research FGBUN IT FMBA of Russia (GLP-center), training “Effective communication in the medical and pharmaceutical communities. Keys to effective communication ”, coffee breaks, a lesson on the aerodynamic simulator. Please note that the number of seats is limited.
After successful completion of the seminar and training, participants will receive certificates “Effective Communication in the Medical and Pharmaceutical Communities. Keys to effective communication ”